[ marketing ]

Lifecycle Marketing Manager, Expansion

Motive
Location
Remote
Work mode
Remote
Type
full time
Listed

Applications go directly to Motive. Ramai takes no fee for placement and no money for ranking.

[ About this role ]

This is a Lifecycle Marketing Manager, Expansion role at Motive. The individual will own the strategy and outcomes for prioritized, revenue-facing lifecycle motions, identifying growth opportunities and defining customer journey strategies. They will also lead alignment across various departments and optimize PLG motions.

Skills and focus areas

  • lifecycle marketing
  • customer journey mapping
  • customer experience
  • product marketing
  • campaign management
  • performance optimization
  • cross-sell
  • upsell
  • reactivation
  • product-led growth (plg)
  • customer insights
  • messaging strategy

Summary written by Ramai from the original posting. Full details and requirements are on Motive’s careers page.

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