Retention Marketing Manager, Gtm & Feature Adoption
Strava- Location
- Remote
- Work mode
- Remote
- Type
- full time
- Listed
Applications go directly to Strava. Ramai takes no fee for placement and no money for ranking.
[ About this role ]
Strava is hiring a Retention Marketing Manager, Gtm & Feature Adoption. This role acts as a bridge between Product Marketing and Lifecycle Marketing, translating GTM briefs into actionable plans, managing launches end-to-end, and building new repeatable programs. The position requires hands-on execution within the martech stack and shaping the team's playbook.
Skills and focus areas
- retention marketing
- go-to-market (gtm)
- feature adoption
- lifecycle marketing
- experimentation
- product marketing
- martech
- data analysis
- project management
- creative development
- campaign analysis
- audience segmentation
Summary written by Ramai from the original posting. Full details and requirements are on Strava’s careers page.
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