Senior Product Manager, Marketing Enablement
Betterment- Location
- Betterment Hq - New York City
- Work mode
- Hybrid
- Type
- full time
- Listed
Applications go directly to Betterment. Ramai takes no fee for placement and no money for ranking.
[ About this role ]
Senior Product Manager for Marketing Enablement at Betterment. This role owns the roadmap for a new squad focused on marketing systems and surfaces, including promotions, customer messaging, analytics, and website foundations. The Product Manager will partner with Marketing and Engineering to translate campaign ideas into reusable product capabilities and ensure rigorous design for financial incentives.
Skills and focus areas
- product management
- roadmap ownership
- marketing enablement
- promotions framework
- customer messaging
- marketing analytics
- attribution
- product strategy
- product implementation
- cross-functional collaboration
- financial incentives
- regulatory requirements
Summary written by Ramai from the original posting. Full details and requirements are on Betterment’s careers page.
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