Senior Performance Marketing Manager, Global Paid Social & Mobile Ua
Coinbase- Location
- Remote
- Work mode
- Remote
- Type
- full time
- Listed
Applications go directly to Coinbase. Ramai takes no fee for placement and no money for ranking.
[ About this role ]
Senior Performance Marketing Manager at Coinbase responsible for global paid social and mobile user acquisition. This role involves managing significant ad spend across platforms like Meta, TikTok, Snap, and Reddit to drive new user acquisition and efficiency targets. Key responsibilities include developing testing strategies, partnering with data teams on measurement frameworks, and managing platform relationships.
Skills and focus areas
- performance marketing
- paid social
- mobile user acquisition
- paid social advertising
- mobile advertising
- meta
- tiktok
- snapchat
- a/b testing
- data analysis
- experiment design
Summary written by Ramai from the original posting. Full details and requirements are on Coinbase’s careers page.
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