[ marketing ]
Senior Manager, Lifecycle Marketing
Ibotta- Location
- Remote
- Work mode
- Remote
- Type
- full time
- Listed
Applications go directly to Ibotta. Ramai takes no fee for placement and no money for ranking.
[ About this role ]
Ibotta is seeking a Senior Manager of Lifecycle Marketing to own the strategy for how users discover, engage with, and retain with the platform. This role involves leading a team to build personalized customer journeys across email, push, in-app, and SMS, and developing a framework for the entire user lifecycle.
Skills and focus areas
- lifecycle marketing
- customer segmentation
- personalization
- email marketing
- push notifications
- in-app messaging
- sms marketing
- onboarding
- retention marketing
- win-back campaigns
- experimentation
- data analysis
Summary written by Ramai from the original posting. Full details and requirements are on Ibotta’s careers page.
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